About

In 1895, in the town of Gislaved, brothers Carl and Wilhelm Gislow began manufacturing rubber tires for the burgeoning automotive industry.

The quality and durability of the brothers’ rubber led them to create a footwear range - rugged yet stylish, to fit Sweden’s harsh seasons and landscapes, both in nature and in the city. They became famous for their all-weather rubber boots and iconic Swedish galoshes. Gislaved’s hard-wearing products became the go-to shoes for workers, forest rangers, sailors and even the Swedish army. Moving onto rubber-soled sports shoes, Gislaved’s popularity began to spread for their clean and simple Swedish design, as well as for their rugged functionality.